Jennifer Loechler

Graphic & Web Design

Experience

JLoechler Inc.

March 2018–Present
Remote
Graphic & Webs Designer / Consultant

• Developed and designed e-commerce websites and marketing materials for small businesses and individuals

• Trained and provided quality assurance for AI language models

• Delivered administrative services, closed captioning, and transcription

• Maintained a professional remote office with up-to-date technology

• Secured customer data through robust antivirus and firewall software

Rembrandt's Gallery & Wine Bar / Madison Table Works

January 2009–July 2021
Remote
Marketing Designer /
General Manager

• Co-founded and expanded the business, boosting yearly revenue by 250%

• Executed creative vision, strategy, and marketing goals

• Crafted impactful branding packages and enhanced marketing strategies by 10%

• Increased engagement with high-quality graphics, promotional assets, and in-house signage

• Authored a monthly email newsletter, surpassing 880 subscribers

• Managed social media presence, growing followers to over 2500

• Designed and maintained e-commerce websites and blog

• Oversaw deployment of new food and beverage offerings

• Organized successful events, such as a black-tie Casino Night, increasing revenue by 65%

Contact

Education

Herzing University

Menomenee Falls, Wisconsin
Bachelor of Science, Graphic & Web Design

• Expertise in typography, color, digital/web and print design, branding, team collaboration, and web development

• Proficient with Adobe Creative Cloud, Figma, InVision, and Sketch

• Knowledge of UI/UX design and accessibility standards

• Adherence to W3C standards and digital best practices

• Skills in storyboarding, wireframing, interactive prototyping, and animation

• Coding skills in HTML5, CSS3, JavaScript, jQuery, PHP, and MySQL

Allison Learning

Diploma, Interaction Design
Diploma, Essentials of Professional Logo Design
Certification, Graphic Design: Visual & Graphic Design
Certification, WordPress, Divi, & Elementor
Certification, Advertising Your Business Online

Skills

• GRAPHIC DESIGN: Visuals, creative solutions, signage, brochures, inserts, direct mailers, logos, layout

• WEB DESIGN: Responsive websites, e-commerce, landing pages, social media graphics, display ads

• DESIGN TECHNIQUES: Wireframing, prototyping, interaction design, design systems

• ACCESSIBILITY: Knowledge of WCAG guidelines, creating accessible designs

• PERFORMANCE OPTIMIZATION: Techniques for optimizing website performance, SEO

• TECHNICAL: HTML5, CSS, jQuery, PHP, MySQL

• REMOTE COLLABORATION: Experienced in collaborating with other designers remotely

• IMAGERY: Retouching and manipulation

• VECTOR DRAWING & EDITING: Proficient with vector graphics software, illustration

• MOTION DESIGN: Video and sound editing

• TOOLS: Webflow, Figma, Sketch, Framer, Adobe Creative Cloud (Adobe Creative Suite), Google Suite, Visual Studio Code, Microsoft Office, WordPress, WooCommerce, Mailchimp, Trello, ClickUp, Slack, Microsoft Teams, Zoom

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